The Use of the Internet in Modern-day Politics

Town halls, railroads and highways were the platform in the 19th century where political manifestos were delivered. Introduction of the electronic media started in the early 60s. Now, with the massive increase of internet users in the world, businesses are now conducted on the internet quickly and results generated with speed.

Politics which was resident in the print and electronic media in past years is now gaining an increased internet presence, especially with the advent of social media networks.

This can be seen from the run to the Presidency of US President Barrack Obama in 2007 and also in 2011. Many still argue that the then 46-year old Illinois Senator was a long-shot to the Presidency. With a tactical use of the internet, Obama and his team emphatically won the election and the re-election.

Other countries have also taken to the internet to promote and monitor their election campaigns and effects as can be seen in the recent elections of Japan and Iran and some others. 
Nigeria's President, Goodluck Jonathan, also used Facebook and other internet channels to promote his campaigns and canvass votes for the 2011 election. Stringent electoral internet-related laws are already being adjusted in several other countries to accommodate the changes in the present world.

If politics can be largely influenced by the internet, why can't any business then thrive with the efficient use of the internet?